Anticlue

Evaluating an idea

New conventions come along all the time, along with new products. In order to get buyin to get people to want to use a new thing, it needs to do a couple of things.

First, it should be either cheaper than the competition or have less of an impact into workflow than another product

Second, it should have more value added features or just greater benefits.

Third, it shouldn't have a huge adoption cost, it should be easy to migrate from existing tools to the new one.

Finally, it should be easy to get at, readily available.

If you match 2 -3 of these points than that idea is a winner, otherwise go redraw.